WIDGET WORLD – 11 x Global Resorts for Holiday Village (TUI)
WIDGET WORLD
This project required augmenting the Widget World vision to suite the Holiday Village family brand and its target audience. 3D character designs were created, rigged and each character was given a backstory, voices and original theme tune and songs. Scripts for a two week programme of events, live shows and experiences went into production and style guides were created. Costumes were designed, produced, and manufactured which were then distributed around the globe to the various resorts. A programme of entertainment was created which included live experiences and activations. A training program was also designed to ensure cast member knew how to correctly engage with guests while wearing the mascots
Original ideation Max Baraclough.
Development, production and re-development by Nat Dawson (for TEDUK) & (TAGLive).
GALLERY